1

Introduction to Digital Marketing

2

Types of Digital Marketing

3

Customer lifecycle

1

Facebook Page Creation and setup

2

Adding Services, Shop and Job on Facebook Page

3

Organic Mag

4

Digital Marketing Assignment # 1

1

Paid ads using Ad center

2

Paid Ads Using Facebook Ads Manager

3

Quiz 1_Digital Marketing

10 questions

1

Paid Marketing on Instagram

2

Introduction to Instagram and Organic Marketing

3

Digital Marketing Assignment # 2

1

Introduction to Twitter and Organic Marketing

2

Paid Marketing on Twitter

1

LinkedIn- Page Creation and Setup

2

Event Creation and Job Posting

3

LinkedIn Marketing

4

Quiz 2_Digital Marketing

9 questions

1

YouTube Channel Setup

2

Posting a video on YouTube

3

Types of YouTube Ads

4

Digital Marketing Assignment # 3

1

Intro to Search Engine Marketing

2

Google Ads Account Creation | Types of Ads | Keyword Planner

1

Paid Campaigns on Google Ads

2

Digital Marketing Assignment # 4 (Sept 4, 2021)

3

Quiz 3_Digital Marketing

10 questions

1

Introduction to Wix

2

Creating Wix website using editor

3

Creating Wix website using ADI

4

Digital Marketing Assignment # 6

1

Recap

2

Common Mistakes Digital Marketers do

3

Earning opportunities for Digital Marketers

4

Quiz 4_Digital Marketing

10 questions